Clean Energy.Dirty Pricing.

Britain's electricity is greener than ever. Your bill hasn't dropped. That's not bad luck — it's a scam built in 1990, maintained by lobbying, and costing you hundreds a year.

Already convinced? Email your MP now →

52%
of UK electricity now comes from renewables. Wind and solar. Record after record. Getting cheaper every year.
85%
of the time, gas still sets your price. It generates just 28% of the power — but it controls what you pay for all of it.

The rule
that robs you.

The UK runs on marginal pricing. The most expensive generator running at any moment — almost always gas — sets the price for everything. Including wind. Including solar.

🌬️

Wind makes the power

52% of UK electricity. Costs 4p/kWh.

⚖️

The 1990 rule kicks in

All generators sell into one pool. The priciest one sets the price for all.

🔥

Gas sets the price

Gas is the most expensive. Its price becomes everyone's. 85% of hours.

💸

You pay gas rates for wind

The 20p gap goes to shareholders. Every hour. Every day.

"The most expensive type of energy sets the price for all types of energy, including renewables."

— House of Commons Library, 2025

This isn't a market failure.
It's working as designed.

Gas companies lobby to keep it

In 2024, the government's REMA review considered reform — and concluded it was "not deliverable." The lobbying worked.

Renewable generators profit in silence

Legacy wind farms on old contracts get paid the gas price for electricity that costs a fraction to produce. They have no incentive to campaign for change.

£40 billion in two years

27 UK energy firms. Two years. £40 billion profit. Your bills are still 35% above pre-crisis levels.

2030

By 2030 the UK will run on 95% clean power.
Gas will still control 100% of your bill.

The government's own target allows 5% gas. Under marginal pricing, that 5% sets the price for everything else. The greener we get, the bigger the gap. This problem gets worse, not better.

How much are
you overpaying?

Enter your supplier and monthly bill. We'll show you the gap between what your electricity costs to make and what you're charged.

Generation cost
What you pay
The gouge

Your estimated annual overcharge

£
24hr generation cost vs gas price
Real costGas price

You've seen your number. Now use it.

Email my MP →
Illustrative estimate based on wholesale costs (~32% of bill), supplier margins, and marginal pricing spread. Sources: Ofgem, ECIU, House of Commons Library.

Email your MP.
60 seconds.

Parliament is reviewing energy legislation right now. Your MP has a vote. They need to hear your number.

Why this works.

"I'm overpaying £340 a year because of a rule from 1990" is not an email your MP can ignore.

1

Enter your postcode

We find your MP instantly

2

Your number goes in

Your calculated overcharge is inserted into the email

3

One click, done

Opens your email app with everything filled in

Three demands.
Change them now.

Reform Marginal Pricing

When wind powers your home, you pay wind rates. Not gas rates. Greenpeace models £5.2 billion per year in savings. Spain is already doing it.

A Real Windfall Levy

The current levy raised £2.6bn against a £5bn forecast. Loopholes everywhere. 27 firms took £40bn profit. Close the gaps. Return it to bills.

Show Us The Gap

You can't see the gap between what electricity costs to generate and what you're charged. Make every bill show it.

UK renewables vs household bills to 2030

Renewables %Bill (status quo)Bill (with reform)

With reform

Bills fall as renewables rise. £5.2bn/year national saving. Spain decoupled gas from electricity pricing — it's working.

Without reform

95% clean power, 100% gas-priced. The gap keeps growing. Energy companies extract more every year.

Every claim sourced.

Every statistic is verifiable. Where figures are modelled, we say so.

[1]

ONS: Impact of Higher Energy Costs on UK Businesses 2021–2024.

ons.gov.uk
[2]

DESNZ + Carbon Brief: Renewables 50.4% (2024), 52.5% (2025).

carbonbrief.org
[3]

Common Wealth "Crude Awakening" (2026).

common-wealth.org
[4]

End Fuel Poverty Coalition Profits Tracker (2025).

endfuelpoverty.org.uk
[5]

Greenpeace UK "Power Shift" (2025).

greenpeace.org.uk
[6]

House of Commons Library CBP-9768 (2025).

commonslibrary.parliament.uk
[7]

Carbon Brief Q&A (2026): REMA outcome, Spain decoupling.

carbonbrief.org
[8]

ECIU: Renewable Energy in the UK (2025).

eciu.net
[9]

HMRC / The Conversation (2023): Levy raised £2.6bn vs £5bn.

theconversation.com
[10]

DESNZ Energy Trends April 2026.

gov.uk

About this campaign.

I'm James, a creative director from London. I'm not an energy policy expert. I'm not affiliated with any political party or campaign group. I'm just someone who looked at his electricity bill, looked at the news about record renewable generation, and couldn't understand why the two numbers didn't match.

So I did the research. I found the mechanism — marginal pricing — and I found that it's been known about, written about, and lobbied over for years. The government reviewed it and chose not to act. The energy companies profit from it on both sides. And nobody had put the whole story in one place, in plain language, with a way to do something about it.

This site is that attempt. Every statistic is sourced. The calculator is illustrative but based on real data. The email goes to your actual MP. If you think this matters, share it. If you think I've got something wrong, tell me. This isn't a finished campaign — it's a starting point.